Welcome
Message from the Chairman
The year 2025 proved to be particularly challenging for the watchmaking sector, as the industry faced a marked downturn. This, coupled with persistent geopolitical uncertainties, the indirect repercussions of US tariffs, and a weaker US dollar, created substantial obstacles. The decline in the watchmaking sector was stronger than initially expected and the Group experienced declines in net sales and a lower operating performance, leading to a streamlined and agile organizational structure, adapted to CMSA’s future.
Despite the negative impact of higher precious metal prices on costs and interest, the precious metal price increase had a large positive impact on the valuation of inventory. These predominantly book value gains increased reported EBITDA and equity to mCHF 51.6 and mCHF 237.0 respectively.
Marking the 140th anniversary and our transition to CMSA, we have remained steadfast in our dedication to our core values and expertise. Our ongoing commitment to future growth is reflected in the CMSA Group’s decision to allocate additional resources toward building a more agile, robust, and sustainable base. This strategy focuses on enhancing our project portfolio, boosting automation and efficiency, and further developing team skills and versatility. These efforts are designed to ensure that we are equipped to seize new opportunities and sustain long-term growth.
The team is fully aware of the challenges ahead and remains highly motivated to address them.
Philippe Milliet
Chairman of the Board

Annual report
Key Figures 2025
Net Sales
mCHF 232.1
+3.2% vs. 2024
Net Sales excl. precious metal
mCHF 125.9
-15.2% vs. 2024
EBITDA (reported)
mCHF 51.6
+132.0% vs. 2024
EBITDA (operational)
mCHF 21.7
-2.5% vs. 2024
Personnel Cost
mCHF 67.8
-6.4% vs. 2024
Headcounts
665
-7.8% vs. 2024
Net profit
mCHF 22.0
+2623% vs.2024
Dividend
CHF 125 / share
-10.7% vs. 2024
Equity
mCHF 237.0
+9.2% vs. 2024
Equity / share
CHF 16 930
+9.2% vs. 2024
Debt / Equity
28%
-22.7% vs. 2024
Equity / Assets
67%
+13.5% vs. 2024
Annual report
Key Events 2025
Financial highlights
Key Financial Performance in 2025

Governance and Structure
Board of Directors
On 31 December 2025, the Board of Directors (Board) of the Company consisted of the following persons
| Board of Directors | First Election | Current terms ends |
|---|---|---|
| Philippe Milliet, President | 2020 | 2026 |
| Carole Hübscher Clements, Vice President | 2014 | 2027 |
| Philippe Douchet, Member | 2014 | 2027 |
| Olivier Costa de Beauregard, Member | 2015 | 2028 |
| Pierre-François Chauvy, Member | 2022 | 2028 |
| Hélène Béguin, Member | 2025 | 2028 |
Philippe Milliet
Chairman of the Board of Directors
Carole Hübscher Clements
Vice-Chairwoman of the Board
Philippe Douchet
Member of the Board of Directors
Olivier Costa de Beauregard
Member of the Board of Directors
Pierre-François Chauvy
Member of the Board of Directors
Hélène Béguin
Member of the Board of Directors
Management of the CMSA Group
Philipp von Büren
Chief Executive Officer
Philipp von Büren
Chief Executive Officer
Marcel Gerber
Chief Financial Officer
Marcel Gerber
Chief Financial Officer
Baanuja Rajakulendran
Chief People & Culture Officer
Baanuja Rajakulendran
Chief People & Culture Officer
Matthias Walther
Chief Quality Officer
Matthias Walther
Chief Quality Officer
Alexandre Gannac
Chief Sales Officer
Alexandre Gannac
Chief Sales Officer



Net Sales Growth
+3.2%
Net Sales vs 2024
mainly driven by precious metal activities